iQiyi continues to license content from traditional US studios. Over the years, Netflix has released selective snapshots into its viewership. The proportion of Netflix users fell as you went up in age bracket in the 2015 study. Netflix considers its total pool of viewers to be around 300 million. As of 2016, 70 percent of Netflix users binge-watched programming in some capacity. The news come not long after it was revealed that Netflix would no longer be supported on older Samsung smart TVs. Indeed, of the three Netflix films to make the top-10, two are aimed at children, led by Secret Life of Pets 2, viewed for 9.1 billion minutes. Research conducted by Parrot Analytics reflects the dominance of Netflix in this regard, controlling 61.3% of global demand share for original content in Q3 2019. This is more a sign of the size of the company rather than any indication of financial trouble, given the cash flow the company has and its healthy investment situation. Netflix removed star ratings and user reviews in 2017, in favour of a ‘match percentage’. Most-viewed Netflix licensed series in the US, 2020, billions of minutes. The same amount of users subscribed to all three services (18%) as to Amazon Prime alone. Netflix reach vs other OTT apps, by type of OTT household. Netflix isn’t the only service alive to this. Netflix was the first true international streaming service of its kind. Netflix US monthly subscription cost vs rival services, USD. This certainly should also serve as a warning against ever running ads on Netflix. Users are categorised not by who they are on paper, but by what they like. Netflix users by country, Q2 2020 millions. All ‘most popular’ title stats are based on titles that premiered on Netflix between Jan 1 and Nov 30 2020. Netflix seems like it’s in a good position in this regard, coming out on top in a US survey asking which services were indispensable – an appellation given it by 44% of respondents. More than a Petabyte, and effectively more than a single person can watch in a lifetime. It entered our lexicon so decisively, that Collins English Dictionary chose ‘binge-watch’ as its word of the year in 2015. These include the aforementioned sci-fi/fantasy elements and relatively short runs (Netflix sees more value in short binge-able series over the longer runs typically seen on US TV – we might note that licensing costs tend to increase after three seasons). While we can’t tell you the full lineup of what’s coming out next year, here are some interesting statistics and facts about their available programming: The number of titles available on Netflix changes with the times and the rights they have. The average is brought down by those older than this, who will only spend 5 minutes before ‘diving into’ something. On the one hand this is unsurprising among those who are streaming service subscribers, among whom 82% elect streaming as more entertaining. In April 2020, Drama was by far the most-viewed genre of content on Netflix, accounting for 62% of viewing time. Hastings had claimed that he was spurred to found Netflix after being fined $40 by Blockbuster for the late return of Apollo 13, though he later revealed the story was a fiction intended to help foster a creation myth. In this light, the loss of The Office to Peacock will be a blow, although Netflix has already survived losing Friends. These stats, we might note, data from before Apple TV+ and Disney+ entered the fray. Do US viewers find steaming content or cable TV more entertaining? We should never count against the pressure to which this leaves subscribers open. Netflix suffered quite badly in the wake of the dot-com bubble burst in 2001. There is a lot to track, a lot to understand, and its trends and successes can be indicative of the future of video streaming (at least paid video streaming) for the foreseeable future. Most indispensable viewing sources in the US, by age. ... For all the full stats, head on over to the official Netflix site. Netflix reveals Tiger King is one of its most-watched shows ever as it releases viewing figures ... 21/04/2020 Tiger King officially ... Netflix acknowledged that the … This would still leave it, however, in last place, with EMEA penetration also set to more than double from 19% to 41%. Viewing history is taken to be a far more useful measure than critical success. These Netflix stats date back to March 2019. 29% would accept ads for a 50% price reduction, while 13% would settle for 25% off. That’s the world’s second-most populous nation – but what of the world’s most-populous nation to the north? In the UK 6.6 million viewers access Netflix through their smartphone – substantially ahead on any other platform. There are some small-scale studies, but the we remain most convinced by The New Netflix Nation – a compilation of Netflix statistics put together by CivicScience looks into the demographic trends of US Netflix users. At the turn of the century, Netflix barely existed, at least when compared to the Netflix of today. Here are the Netflix viewing stats for series and movies in 2021. Total time spent with media came to a somewhat terrifying 12 hours between TVs, TV-connected devices, radios, computers, smartphones, and tablets. This has led to a change in reporting for Netflix, which used to split users between US and international users. Both have fallen slightly, while content produced in India has increased. In January 2007, Netflix launched its streaming … Netflix valuation/market cap, 2005 – 2020, billions of USD. Gross Profit of Netflix was $1.6 Billion in Q1 2018. On the other hand, Streaming Observer Netflix stats from January 2020 found that 27% of US subscribers were considering cancelling the service after Netflix announced a 13-18% hike was coming. Amazon Prime does not release comparable viewer stats. Slightly fewer (22%) make do with Netflix alone. Television still looks safe though, with only 18% not watching live TV. A 2018 study by Civic Science found that US Netflix subscribers are getting their money’s worth. Just how big a threat is Disney+ to Netflix? Lilyhammer led the charge in 2012, but it was House of Cards and Orange is the New Black, both launched in 2013, that really changed everything. And in the first months of 2020, it made almost twelve billion in revenues. Netflix does not tend to reveal specific viewing statistics, and these charts do not include solid numbers, but the company did previously note this … Most in-demand SVOD shows in the US, Q3 2019. Indeed, we are seeing a gradual decline in traditional TV watching in the US, as viewers turn to the freedom and choice of a multitude of OTT video providers. This differs from 2015, where Netflix users were more likely to fall into lower income brackets. Netflix, it is fair to say, has profoundly done this. Our graph illustrates which of the streaming services the … These Nielson figures and the following pertain to the US, and were reported in Entertainment Weekly. And while we talk about subscribers frequently, we nearly always refer to their online streaming service subscribers. Finally, it is lowest among those who continue to subscribe to traditional TV, by far the biggest demographic. Netflix added 15.8 million new subscribers worldwide in the first three months of 2020, marking its largest-ever single-quarter growth spurt, according to Vulture. This is notable, as previously Samsung has previously enjoyed a close relationship with Amazon Prime, the first streaming platform to support Samsung’s HDR10+ format. Though it still claims an above 50% share, Netflix curiously seems to drop in popularity among 25-34 year olds, who are the also the demographic that most heavily favour HBO Now. It’s more akin to a household of potential viewers. Another set of stats looking at penetration levels of the ‘big 4’ streaming services pegs Netflix’s penetration of OTT households at 75%. Netflix does fare well in the all-important drama category, where it holds a 66.9% share of demand in the US, compared to 10.6% for Hulu and 10.1% for Hulu. It has often turned to debt in order to finance this strategy. As of February 2020, it was reported that Netflix had 41 shows in production in these two genres, while Amazon had 27. Chelsea Handler’s talk show alone reportedly called on 200 translators. So here we can see that Netflix is the key channel among younger viewers for traditional-length content. In all, streaming accounted for 25% of all viewing, thus giving a Netflix an overall share of 8.5%. This, however, is the consequence of increasing time spent streaming rather than anything directly pertaining to Netflix itself. The Netflix view would be that age does not serve as a useful predictor of what content someone would like – but something about HBO and Amazon Prime content clearly speaks to this second-youngest (and key) demographic. There is a lot more about viewership and viewer habits that we could dive into, but ultimately what you need to know is that people view Netflix in a variety of lights and watch it in many ways. Of course, some countries have an edge by sheer dint of their populations – so where can find the highest Netflix penetration rates? There’s nearly a perfect match between the educational levels of Netflix users and the overall US population. As the below shows, domestic income remained the greater contributor to Netflix revenue until as late as Q2 2018, when international Netflix revenue first came to account for more. It reached its smallest size in 2018, and has gradually started climbing up since then. By 2020, it was estimated that 13 million UK households had Netflix subscriptions. Comedy was a distant second (15%), followed by children’s content (12%). 2010 was also the year it went international, launching in Canada. Perhaps in the not too distant future we will see the streaming giant become the world’s biggest entertainment producer. In terms of viewer numbers (not subscribers), Netflix comfortably leads other OTT video players in the US. Netflix is a household name, but there is so much more behind it than just a handful of shows you enjoy and a decade of heavy growth. Netflix quarterly revenue by region, 2011 – 2018, US millions. These include Ryan Murphy (Glee, American Horror Story), Shonda Rimes (Grey’s Anatomy), and comic book published Millarworld. These users are fairly evenly split between iOS and Android, with the latter just about exceeding the former, 3.4 million to 3.2 million. In January 2021, however, Netflix announced it was swearing off debt – presumably much to the delight of investors. This is nearly double the 7.9 million households subscribed to Amazon Prime. It was estimated that Netflix spent $15 billion in 2019. Due to the 2020 coronavirus pandemic, Netflix statistics reveal that the company has recorded an increase of over 16 million subscribers across the world. Netflix only produces—which means they own content outright—about 4% of the content that makes up the top ten most viewed shows by total minutes viewed. To break that down, that 140 hours of Netflix viewed per day. Reed Hastings stated in Netflix’s Q3 2019 earnings statement that the way content was served up was in fact more important that the content itself. Switching back to the US, we can see that there’s been an overall reduction in the size of the Netflix library over the last few years. This will certainly be worrying reading to providers of traditional cable and satellite television. The platform has proved a lucrative place for comics recording specials. In truth, they still operate a DVD rental plan, the model the company originally started with before streaming. In all, streaming accounted for 25% of all viewing, thus giving a Netflix an overall share of 8.5%. Now Netflix stands as a cultural juggernaut that was (and still is) the cause of a massive shift in the way we consume television and films and is a content producer in its own right to rival any major network. Welcome to the biggest ongoing post we’ve ever put together here at What’s on Netflix. In the UK, the number of subscribers to streaming services (15.4 million at the time) was widely reported to have overtaken the number of people who use traditional satellite or cable television services (15.1 million) in 2018. The Netflix revolution is by no means limited to the US. Netflix officially branched out to … This represents a serious increase over Netflix 2018 figure of 240. Indeed, it has even been credited for bringing subtitled content to the notorious reluctant US. Before its IPO, Netflix went through six funding rounds between October 1997 and April 2000, raising between $250,000 and $50 million – modest looking figures given Netflix’s rapid growth since. The number subscribing to three services declines with age – 31% of 35-49-year olds, 17% of 50-64-year-olds, and only 14% of those aged 65 or above. Growth did not come without hiccups. Netflix ascribed the erosion of domestic subscriber growth to increased competition from a growing pool of competitors, with Apple, Disney, HBO, and Peacock, among others, joining Amazon and Hulu in recent years. By 2010, you could watch Netflix through a PS3, an Xbox360, or an Apple device. Such is Netflix’s commitment to subtitling, that it even administered its own online test (Hermes) for a period (2017-2018) in a bid to take control of the entire process of testing, training, and commissioning subtitles. Netflix Japan reportedly boasts a larger catalogue than Netflix US. Clearly the flexibility of streaming speaks to subscribers. According to Ofcom, quoting Ampere Analytics Netflix statistics, 11% of Netflix content is produced in the UK, compared to 42% which originates in the US. It may well seem utterly bizarre to the viewers of the future that we would ever be at the mercy of anything as backward as television schedules, or physical media. The June 2018 zenith saw Netflix shares reach $408.25, while December 2018’s nadir saw them fall to $246.39. Stranger Things represents a triumph of strategy for Netflix, the result of bid to capture young adult viewers neglected by network television. Goldman Sachs estimated that Netflix’s 2018 content spend could be as high as $13 billion – totally eclipsing the $6.3 billion spent in 2017 (as well as the public projection of $8 billion). Netflix US content rated 7.5+ on IMDb vs rivals. Netflix famously tied with HBO to win 23 Emmy Awards in 2018, although couldn’t match the prestigious network’s 34 wins with its 27 in 2019. Netflix subscriber growth: year-on-year comparisons, 2016 – 2020. US-made content dominates, with Luther in seventh the highest represented UK-made show on Netflix, and Sex Education in 15 the highest UK-made Netflix Original. Most-viewed films Netflix, October 2018 – September 2019. An analysis by Parrot Analytics found successful shows had a few things in common. R&D expenses have been climbing more steadily to reach $1.8 billion in 2019, while general and administrative expenses vary more – though 2020’s level of $1.1 billion represents a high point. Released on Netflix: July 15th, 2020 Statistic Announced: August 19th, 2020 Number of viewers: 35,000,000. In all the big 4 account for 79% of OTT viewing hours. While Netflix has expanded to work extremely well on a variety of devices, most people (81 percent) still view it mostly on their television sets as opposed to smaller yet more portable phone screens. The exception is Spenser Confidential, though as a Mark Wahlberg-starring action comedy, just how much of an exception is open to interpretation. If we overlook the sizeable debts (see below), Netflix operates at a profit. Latin America would follow in the 2011, while the conquest of Europe took place gradually over the next few years, followed by the Asia Pacific region. EMEA revenue grew by a bit under $1 over this time to $11.05. We also might note a whole host of completely new names, reflecting the centrality of fresh content to Netflix’s binge watching model. Netflix Subscriber Growth Slows After Pandemic Boost Following a record year that saw Netflix add 36 million subscribers in 2020, the world's most … Netflix content spend on original programming vs rivals, 2019. 14%, however, use the account of someone they don’t live with – perhaps a group of friends who share a password between them? 2021 growth is anticipated to be more conservative. Netflix is reportedly in talks (at the time of writing) to produce a special with Eddie Murphy for $70 million. Around 23% of US adults and 37% of teens watch daily on Netflix. We might note that over 50% are Hulu subscribers also. Around the turn of the century, Netflix introduced the subscription model, moving away from single DVD rental. The 2017 study on the other hand, describes an arc, with the proportion of users more in line with the proportion of the general populace that falls into each respective age bracket – representative of the deep market penetration of Netflix. And that 140 million hours of Netflix were watched daily – equal to 1 billion hours per week. Over 2021, Netflix announced that it planned to release one Netflix Originals film per week. It also does well in terms of its repository of must-watch content. Amazon Prime also managed to win seven in the later contest, so Netflix certainly cannot afford to rest on its laurels in terms of programming quality either (so far as awards represent this). EMEA has seen rapid growth in recent years, climbing from 37.82 million in Q4 2020, to 66.7 million two years later. Other factors that are important include streaming quality (77%) and speed (74%), which indicate the important of getting the basics right. Most-watched Netflix Originals films in first month, millions of views, Data source: Netflix via What’s on Netflix. With the new age of streaming, viewership metrics … Netflix vs rivals: who produces the best original content? In the US, Amazon boasts nearly 26,000 films to Netflix’s 3,500. US television producers have seriously ramped up production since then, however – with 2018 seeing 1,233 television shows and movies produced. Content that they could then ‘binge-watch’. Netflix penetration is second-deepest among cord never households (households which have never subscribed to cable or satellite), at 79%. Hopefully by the end of the year they were able to tease out some of the finer poetic nuances and hard-hitting social commentary from this masterful chapter of the rollercoaster-inspired celluloid masterwork (ahem). Both of these metrics have increased. How much content is on Netflix in terms of data? Daily viewing time stood at 23 minutes in 2019, set to increase gradually to 25 minutes in 2021. This allows us to still provide you with information on how many people are watching Netflix and some information on demographic and usage patterns, such as the following: The number of people that watch Netflix each month is staggering. Another outlet focused on high-quality output, HBO, also just edges Netflix on high-quality films, 479 to 427. Here’s what we believe to be the best-maintained list of every Netflix viewership statistic released so far as of May 2021. The Netflix algorithm is tuned to help you find something to watch within 90 seconds – the period after which they figure you will give up and go elsewhere. And that those who are spending more money will be more inclined to make sure they’re getting their money’s worth. In 2018, Netflix shared 277 films with Amazon Prime, 52 with Hulu, and 7 with both. Nielsen stats show us the instant impact of high-profile Netflix series. Of these, 73.94 million Netflix users (we will use the term ‘user’ interchangeably with ‘streaming subscriber’, unless otherwise specified) were based in the US & Canada. That is equivalent to 18,812 years, and would consume nearly 500 million GB of bandwidth – equivalent to a whopping 15% of the world’s bandwidth capacity. Footnotes: All % difference stats are based on total view hours difference between Jan - Nov 2019 versus Jan - Nov 2020 for US Netflix members. Netflix, on the other hand, has moved towards creating and licensing Mandarin-language content in a bid to target the Chinese diaspora/Mandarin speakers around the world. Among popular streaming services in the US, Netflix is among the most expensive, after raising monthly fees to $13.99 in 2020 for its standard HD package. There’s no denying, however, that the marketplace is growing increasingly crowded (resisting Amazon is one thing, but is it possible to resist Disney? Here is some additional information about Netflix, and some ideas about where the company might be headed in the coming years: Netflix might be known for its content, but what makes it work so well compared to competitors is its platform. It’s interesting to see bingeing being up here – what a technique used to compel users to watch more content (through the autoplay function) has become what they crave…almost like it’s addictive or something. Netflix’s IPO was May 23rd 2002 (Nasdaq), with stock priced at $15 a share, rising to $16.75 at the close of trading – or $1.20 per present-day share after adjusting for stock splits – and raising $86 million. As the number of subscribers went up, Netflix kept offering new series and films including original and licensed content. On the other hand, 7% didn’t know how much they were paying. Netflix’s most watched TV shows of 2020 have been revealed.. Viral hit Tiger King was not far behind, with 34.3 million viewers and a per-minute audience of 19 million. Netflix UK viewing hours by genre, April 2020. This, according to Recode, applies whatever the genre, with television as dominant for children’s content as for documentaries. A basic plan is available for $8.99 – the same cost, incidentally, as Amazon Prime. By way of contrast, the number one reason people subscribe to Amazon Prime is gain access to free Amazon shipping (51%). Price hikes were found to be Netflix users’ top complaint in 2020, with 37% of users choosing this as their main gripe. Netflix viewing in the UK over 2018 and 2019 was heavily focused on drama, which accounted for 59% of streaming time. Netflix … It ranks fourth among older viewers, though it is the only non-television network in the top five. 2017’s ‘A Year in Bingeing’ was a somewhat more substantial though still fairly random set of Netflix stats, based on survey data as much as viewing figures from Netflix. Nielson and Netflix have been at loggerheads over how views are measured, with the latter accusing the long-established agency of failing to take into account viewing mediums other than television screens. ... Facebook and other internet companies set an even lower bar than Netflix does. From an article on The Playlist, 37 percent of workers are binge-watching Netflix at work. The metrics and viewing stats show us the most successful titles that have been broadcasted on the platform. Threshold of positive reviews are ‘ certified fresh ’ also important to note here that a subscription doesn t... But what of the world ’ s no mean feat s 798, a of. 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